How to Sell More to Your Customers with Coupon Codes on Bumpa

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Every customer loves the opportunity of a freebie. They’re like magnets for attracting new customers and encouraging repeat business from existing ones.

But then, there’s the fear of giving away ‘too much’ when you run a marketing campaign or sales using coupon codes. Most business owners often worry that they will run at a loss, or experience a dip in sales after they run a campaign.

The trick is to use this powerful tool in the right way. By using coupon codes effectively, you can increase your sales figures and enhance customer loyalty. In this article, we will cover the key strategies and best practices for harnessing the power of coupon codes on Bumpa!

Table of Contents

1. Understanding the power of coupon codes

2. How to create compelling coupon code offers

3. Implementing coupon codes on Bumpa

4. How to create a coupon code on the Bumpa app

5. Promoting your coupon codes to customers

Understanding the Power of Coupon Codes

Understanding the effect coupon codes have can greatly impact how people shop. Customers who use coupon codes feel like they’re getting a special deal, so they might spend more money or return to shop again.

To make sure your coupon codes work well, it’s important to create offers that customers will really like. These offers should be attractive to the people you want to sell to, so it is important to know your target audience well.

Related: 7 Coupon Code Ideas for Increasing Sales in 2024

How to Create Compelling Coupon Code Offers

Including elements that customers find attractive when creating a coupon code is important. Discounts, freebies and exclusive promotions are key components of a compelling one.

Discounts make customers feel like they’re getting a good deal, while freebies add extra value to their purchases. Exclusive promotions make customers feel special and can encourage them to buy from you instead of your competitors.

To create compelling coupon codes that will attract customers and increase sales, consider the following tips:

1. Know your customers: Understand what your customers like and what motivates them to make a purchase.

2. Offer personalised deals: Tailor your coupon code offers to match the interests and shopping habits of your customers and target audience.

3. Create a sense of urgency: Limited-time offers or deals that expire soon can create a sense of FOMO (fear of missing out) and drive customers to make a purchase.

4. Promote your offers: Make sure your coupon code offers are visible to attract more customers. Share them via social media, email and SMS and other channels available to you.

Note: You can create and send emails and SMS campaigns from your Bumpa app! On the app, it’s easy to segment and share coupon codes via email or SMS. Download the app on Appstore or Playstore to get started!

Related: 10 Ways to Use Discounts & Coupons to Boost Marketing for Businesses

Implementing Coupon Codes on Bumpa

On the Bumpa app, you can create coupon codes that customers can redeem on your website with ease. The Bumpa app allows you to:

1. Create unlimited coupon codes for your customers.

2. Create coupon codes for specific products or shopping carts.

3. Create fixed-amount coupon codes or coupon codes that are percentage-based.

4. Add a minimum cart value, which is the smallest amount a customer can shop to qualify for the coupon.

5. Set the total number of times a customer can use a coupon.

6. Set the total number of times a coupon can be used.

7. Set the validity period of a coupon code i.e. the start and end date.

How to Create a Coupon Code on the Bumpa App

You can create coupon codes on the Bumpa app either via the mobile app or on the web app. To create a coupon on the Bumpa web app:

1. Go to www.app.getbumpa.com and login with your details.

2. On the menu list at the left side of the page, click on Discounts & Coupons.

3. Select Coupons and click on Create New Coupon.

4. Fill in all the required information and click on Create Coupon.

To create a coupon on the Bumpa mobile app:

1. Open your app and in the menu tray at the bottom of your screen, click on More.

2. Select Discounts & Coupons.

3. Select Coupon and click on Add Coupon.

4. Fill in all the required information and click on Create Coupon Code.

The Bumpa app creates a lot of flexibility with coupon codes and you can create different types of coupons to boost your sales. Get started now!

Promoting your Coupon Codes to Customers

When you promote coupon codes, more people learn about your deals, which can lead to increased customer engagement and more sales. To effectively promote your codes through different channels and get the best results, consider these strategies.

Social Media

1. Share your coupon codes on platforms like Facebook, Instagram, and Twitter to reach a wider audience.

2. Create eye-catching posts with visuals and clear CTAs to attract attention.

3. Encourage customers to share the coupon codes with their friends and followers to expand your reach.

Email & SMS Marketing

1. Send out newsletters or promotional emails to your subscribers with exclusive coupon code offers.

2. Personalise the emails based on customer preferences and shopping history to increase engagement.

3. Include enticing subject lines and visuals to make your emails stand out in crowded inboxes.

4. Support your push with SMSes to your targeted audience.

Other Digital Channels

1. Utilise online advertising, influencer partnerships, and affiliate marketing to maximise visibility.

2. Run targeted ads promoting your coupon codes on websites and apps frequented by your target audience.

3. Collaborate with influencers to showcase your coupon codes to their followers for added credibility and reach.

Related: 7 Business Strategies for Creating Discounts & Coupons (Without Hurting Profit)

Conclusion

With how simple it is to generate coupon codes on Bumpa, you now have a powerful tool to help you increase sales and attract more customers to your business. Don’t forget to create enticing offers, promote strategically and encourage sharing. Remember, the key lies in understanding your target audience and offering them value through your coupon code promotions.

Happy selling!

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